Roti with Protein

Your parents' roti, quietly upgraded.

The same atta they've kneaded, rolled and puffed for forty years. Same taste, same softness - now with two or three times the protein. Because real care doesn't ask them to change.

Amma, smiling in her favourite saree
2Xprotein of
regular atta
3Xfor parents
55 and up
Same taste, same roti 2X or 3X the protein of regular atta Zero new habits ₹150/kg onwards
Sound familiar?

They say they're fine. The stairs disagree.

You hear it on every call: "Sab theek hai." But you see it when you visit. The walk to the temple takes a little longer. The heavy suitcase stays on the floor. Getting up from the floor is a small project now.

It's not age. Most of the time, it's protein - the one thing the Indian plate has never taken seriously, and the one thing parents over 55 need more of, not less.

1-2% a year

The muscle adults start losing every year after 50. Quietly, then all at once.

More, not less

Older bodies need more protein to hold the same strength - about a gram per kilo of body weight, every day.

Roti first, protein last

Most Indian meals are built on wheat and rice. Protein is whatever is left on the plate.

Forty years of making rotis, unchanged
The insight

They won't change their habits. So we upgraded one.

Your parents are not going to start scooping protein powder. They shouldn't have to. They have made rotis for forty years - morning and night, for everyone they love. PRoti is that same atta, doing more for them.

  • Kneads, rolls and puffs exactly like regular atta. The cook won't notice. Neither will the toughest critic in the house.
  • No aftertaste, no "health food" smell. It passes the only test that matters: your mother's.
  • Fits the kitchen they already run. Same tin, same shelf, same routine. Just a different bag.

You read labels. You count grams. You take your supplements. Your parents need none of that - they need their own habits, upgraded. That's PRoti.

The atta

Two ways to care.

Stone-ground whole wheat, blended with plant protein. Priced so the switch is easy to make, and easy to keep.

Everyday strength
PRoti 2X
Twice the protein of regular atta
₹150/ kg
  • For the whole family, every day
  • Swap it in - nobody at the table will know
  • Soft rotis that puff like they always have
  • The easy first switch
Order PRoti 2X

Not sure? Most families start with 2X for the house and 3X for the parents.

What a kilo of PRoti really buys

More mornings like these.

Protein isn't about gyms. It's about independence - climbing stairs, carrying groceries, riding to the market, standing in the kitchen for the people you love. Strong parents stay themselves, longer.

Roti, fresh off the flame

Care doesn't always look like medicine. Sometimes it looks like atta.

Launching soon

Bring PRoti home.

Leave your number and the first kilo goes to your parents' kitchen, with a note that says it's from you.