The waitlist, two halves

Sold out is not goodbye.

One calm signup on the product page, one calm email when the piece returns. No countdowns, no "almost gone," no noise.

First half - on the product page

When her size is gone, the buy button steps aside for this.

Product page · sold-out size

Skyline Midi Dress

[color] · $98

Size M - out of stock

One email the moment it is back. Nothing else, ever - this address is used for nothing but this.

Second half - the email it sends

When the piece returns, this is the whole message.

NOOR

It is back, [first name].

The piece you asked about, in your size.

Skyline Midi Dress

[color] · size M · $98

You asked us to tell you when this came back. It is back - take your time, we are holding nothing over your head.

See it in your size

If you have moved on, you can safely ignore this - you will not hear about it again. One email was the deal.

Honest note: design preview. The piece and price are real catalog items. The promise is the proposal: one signup, one email, no restock countdowns, no fake urgency, and the address is never reused for marketing. The "you will not hear about it again" line is load-bearing - it only ships if the store actually behaves that way.