THE ULTIMATE COLD STEP
FOLLOW-UP CADENCE
FOR E-COMMERCE

Stop losing customers after they abandon their cart

YOU'RE LOSING CUSTOMERS
(AND YOU DON'T EVEN KNOW IT)

Here's what's happening: People visit your store, add items to their cart... and then disappear forever.

Maybe they got distracted. Maybe they wanted to "think about it." Maybe they just forgot.

But here's the truth: Most of them WANTED to buy. They just needed a gentle reminder.

That's where most stores fail. They send one generic "you forgot something" email and call it a day.

But the real money is in the follow-up.

INTRODUCING: THE CONVERSION CARE
7-STEP FOLLOW-UP CADENCE

This isn't just another abandoned cart email. It's a complete psychological journey designed to turn "maybes" into "YES!"

Here's exactly how it works:

STEP 1: THE FRIENDLY REMINDER
(Sent 1 hour after cart abandonment)

Subject: Did you forget something? 🛒

Hey [Name],

I noticed you left some items in your cart. No worries - we saved everything for you!

[Product Image]

[Product Name] - $XX.XX

Still deciding? No pressure! Your cart will be waiting.

Why this works: It's casual, non-pushy, and reminds them without making them feel guilty.

STEP 2: THE VALUE REINFORCEMENT
(Sent 24 hours after abandonment)

Subject: Here's why [Product Name] is perfect for you

Hi [Name],

I wanted to share why other customers love [Product Name]:

⭐⭐⭐⭐⭐ "This changed my life!" - Sarah M.

⭐⭐⭐⭐⭐ "Best purchase I've made" - John D.

Plus, you'll get:

  • Free shipping on orders over $50
  • 30-day money-back guarantee
  • 24/7 customer support

Why this works: Social proof + clear benefits = reduced hesitation.

STEP 3: THE URGENCY CREATOR
(Sent 48 hours after abandonment)

Subject: ⚠️ Your cart expires in 24 hours

⏰ LIMITED TIME WARNING

Your saved items will be released in 24 hours

Hi [Name],

I wanted to give you a heads up - we can only hold your cart for so long.

In 24 hours, we'll have to release [Product Name] back to our inventory.

Don't miss out!

Why this works: FOMO (Fear of Missing Out) is a powerful motivator.

STEP 4: THE SPECIAL OFFER
(Sent 72 hours after abandonment)

Subject: 🎁 Special offer just for you (10% off inside)

GET 10% OFF

Use code: COMEBACK10

Hi [Name],

I don't usually do this, but I really want you to experience [Product Name].

So here's a special 10% discount - just for you.

This code expires in 48 hours.

Why this works: Now they feel special AND they're saving money. Win-win!

STEP 5: THE OBJECTION CRUSHER
(Sent 5 days after abandonment)

Subject: Quick question about [Product Name]

Hey [Name],

I noticed you haven't completed your order yet.

Is there something holding you back? Let me address the most common concerns:

❓ "Is this really worth it?"

Our 30-day guarantee means zero risk for you.

❓ "Will it work for me?"

95% of our customers rate it 5 stars.

❓ "What if I have problems?"

24/7 support team ready to help.

Still have questions? Just reply to this email!

Why this works: You're anticipating and eliminating their doubts.

STEP 6: THE FINAL CALL
(Sent 7 days after abandonment)

Subject: Last chance - Your cart will be deleted tonight

⚠️ FINAL NOTICE ⚠️

Your cart will be permanently deleted at midnight

Hi [Name],

This is my last email about your cart.

After tonight, I'll have to delete your saved items and your special discount will expire.

This is your final chance to get:

  • [Product Name] at 10% off
  • Free shipping
  • 30-day guarantee

Why this works: It's now or never. Creates maximum urgency.

STEP 7: THE BREAKUP EMAIL
(Sent 10 days after abandonment)

Subject: It's not you, it's me...

Hey [Name],

I get it. [Product Name] wasn't right for you.

No hard feelings! 😊

But before you go, can you help me out?

What made you decide not to buy? (Just reply to this email - I read every response)

P.S. Changed your mind?

I'll give you one last discount: 15% off with code LASTCHANCE

Why this works: Reverse psychology + valuable feedback. Some will even buy just because you "gave up" on them!

THE RESULTS SPEAK FOR THEMSELVES

25-35%

Recovery Rate

$500K+

Recovered Revenue

10,000+

Happy Customers

Our clients typically see a 25-35% cart recovery rate using this exact sequence.

That means if you're losing $10,000/month to abandoned carts, you could be recovering $2,500-$3,500 of that... automatically.

WHAT OUR CLIENTS SAY

Sarah

Sarah Mitchell

Online Fashion Store

⭐⭐⭐⭐⭐

"We recovered $47,000 in lost sales in just the first month. This sequence is pure gold!"

Mike

Mike Rodriguez

Electronics Store

⭐⭐⭐⭐⭐

"The psychology behind each email is brilliant. Our conversion rate jumped 40% overnight."

Jennifer

Jennifer Chen

Beauty & Skincare

⭐⭐⭐⭐⭐

"I was skeptical at first, but the results are undeniable. Best investment I've made for my business."

David

David Thompson

Sports Equipment

⭐⭐⭐⭐⭐

"The breakup email alone brought back 15% of our abandoned carts. Absolutely genius!"

HOW IT WORKS

1

Purchase the Complete Email Sequence

Get instant access to all 7 professionally written emails, ready to copy and paste.

2

Customize for Your Brand

Simple instructions show you exactly how to personalize each email with your products, branding, and offers.

3

Set It Up in Your Email Platform

Works with Klaviyo, Mailchimp, ActiveCampaign, or any email service. We include setup guides for popular platforms.

4

Watch the Sales Roll In

Sit back and let the sequence do the work. You'll start seeing recovered sales within the first 24 hours.

SIMPLE, TRANSPARENT PRICING

One-Time Payment

$197

Everything You Need

✓ All 7 email templates (ready to use)
✓ Customization guide for your brand
✓ Setup instructions for major platforms
✓ Timing & automation guide
✓ Best practices document
✓ Lifetime updates
✓ 30-day money-back guarantee

🔒 Secure checkout | Instant delivery

100% MONEY-BACK GUARANTEE

Try the Conversion Care sequence for 30 days. If you don't see results, or if you're not completely satisfied for any reason, just email us and we'll refund every penny.

No questions asked. No hoops to jump through.

FREQUENTLY ASKED QUESTIONS

Q: Will this work with my email platform?

A: Yes! The sequence works with any email service that supports automation (Klaviyo, Mailchimp, ActiveCampaign, ConvertKit, etc.). We include setup guides for the most popular platforms.

Q: Do I need technical skills to set this up?

A: Not at all. If you can copy and paste, you can set this up. We provide step-by-step instructions that anyone can follow.

Q: How long does it take to implement?

A: Most people have the entire sequence set up and running within 1-2 hours.

Q: What if I sell different types of products?

A: The sequence is designed to be easily customizable for any product or niche. We show you exactly how to adapt it for your specific business.

Q: Is there a monthly fee?

A: Nope! This is a one-time purchase. Pay once, use forever. You'll also get free lifetime updates.

Q: What kind of results can I expect?

A: Most clients see a 25-35% cart recovery rate. Results vary based on your industry, products, and email list quality, but you're protected by our 30-day guarantee.

STOP LEAVING MONEY ON THE TABLE

Every day you wait is another day of lost sales. Start recovering your abandoned carts today.

🔒 30-Day Money-Back Guarantee | ⚡ Instant Access

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